Episode 41

Choosing the right art offering, audience focus and business model for YOU /41

See Michele's stunning exhibition Shared Wavelengths online at Fenton&Fenton Gallery.


Bec and Michele chat about using the 80/20 rule to hone in on the right art offering and audience that works for what we want to do as artists. Although we might resist the idea of moving from ‘mainstream’ to more unique art, because we fear limiting our appeal, there are multiple ways this approach actually benefits artists—particularly those of us wanting to spend more time developing work and sell at a premium level.

The ‘1000 fans’ reference that Bec poorly remembered is from here: https://kk.org/thetechnium/1000-true-fans/


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Song credit: Sunday Groove by Michael Kobrin

About the Podcast

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Unearthing Art
Michele Luminato & Bec Leigh dig into making art that matters--the messy reality of being an artist, navigating the creative process and expressing our honest (sometimes weird) selves.

About your host

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Bec Leigh & Michele Luminato

Michele is an American-born abstract artist based in Australia. She guides other artists to create and sell unique art from the heart through her Origin Art program.
Bec is an Australian artist whose abstract work combines pigment and poetry.
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